The Concept
Our journey with Gourmet Burger Kitchen started when they wanted to re-look their external image and brand visibility. Working closely with their marketing teams, we supported the roll out of their new yellow backing signage solution, which made the brand stand out on the busy streets of London.
Our first GBK revamp was Battersea, where we refreshed the environment, adding yellow to the interior, creating a visual connection between the outside and the inside. We upgraded the front of house space by adding new benches, which increased seating and improved customer comfort.